Playbook: Influencer Marketing

Resource_Page_-_Playbook-3.jpgConsumers and business buyers alike are looking to trusted people to guide their purchasing decisions, and a diverse set of influencers are filling this space in virtually every industry. Influencer marketing can increase sales; drive more high-quality, paid, organic and direct traffic to your site; and help you identify trends first.

Read our playbook to learn how you can build a top-notch program.  

 

Register to Download

Give your business a huge competitive advantage. In this playbook we'll discuss how to: 
  • icon-check.png

    Discover your influencer network

  • icon-check.png

    Set your strategy

  • icon-check.png

    Curate and engage influencers

  • icon-check.png

    Establish paid, earned and owned influencer tactics

  • icon-check.png

    Incorporate influencers into key business initiatives

  • icon-check.png

    Measure the impact

tst_jaybaer.png

"Amazing tool for keeping tabs on thought leaders about anything."

Jay Baer, Strategist and Author - Convince and Convert

comcast-1.png
Pitney_Bowes.svg.png
cisco-1.png
dun-bradstreet-logo.png
ibm-1.png
hubspot-1.png
Unilever.svg.png